APUS Wk 2 Political Science Successful Pr Strategy Question – Assignment Help

I’m trying to study for my Political Science course and I need some help to understand this question.

Week 2: The Potential Purposes for Government PR

This discussion will help you consolidate an understanding of the theoretical groundwork required to write your first assignment this week. Look at the chart on page 6 of our textbook (Lee in Manoharan, 2015 – SEE LINK BELOW) and note the examples of the public relations (PR) purposes provided. Then do some preliminary research online and select your own examples** of one PR strategy implemented by a public administration (government or nonprofit) that you would deem a success and one that would be considered a failure. Provide links to online information on each of the situations (where applicable). For each you should consider the following questions:

  1. Was the entity’s goal/objective/purpose sufficiently determined? How clear were they in publicizing what they were trying to accomplish?
  2. Why did the agency need in order to implement that PR strategy?
  3. Was it a democratic, pragmatic or political purpose?
  4. What factors did you consider when determining the success or failure of the PR strategy?
  5. If a failure, what should the entity have done to make it more successful?
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